This is a title

This is the first sentence. If it didn't make you curious, it wasn't a good first sentence. Its only job is to make you curious. If it doesn't make you curious, you stop reading immediately. The first sentence has to draw you in forcefully, make you want to read further. Because of this, it's the most important sentence. The second most important sentence is the last sentence. It's here to finish what was written with a punchline. A good ending comes suddenly, surprises you. If you think that whatever you're reading should be over soon, it's dragging on for too long. The remaining sentences are more or less equally important. Their job is to take the attention the first sentence captured and use it to tell something meaningful. Every sentence needs to have a purpose and be simple to understand. A sentence without a purpose should've been cut during the editing. A sentence that is confusing might be enough to lose your interest.

This is one of these posts based on a bad idea. If you're writing one post per day, the quality of their ideas will vary. Most will be decent, a few will be excellent. But some of them will be really bad. I always like to work on a bad idea. A great idea creates a pressure to execute it well, which makes the whole writing process harder. Working on a bad idea is more fun. Just write as fast as possible for 30-40 minutes about whatever comes to mind, identify a common thread, and rewrite everything around it. And suddenly, what you wrote might even be decent.

To write something worth reading the idea doesn't have to be exceptional. The execution is much more important. Star Wars's first trilogy works because it's a hero's journey well executed. Light sabers and the force are nice stylistic elements but they are not what made the movies great. Stories don't have to be complex to work well. But any great idea can be wasted with predictable plot twists or uninteresting characters.

But isn't it more considerate to skip a post if you don't know what to write about? Yesterday, I asked two colleagues for help on a task independent from our job description. I'm not doing this often. They surely have better things to do. Isn't it more considerate to work on it without their help? It isn't. I know I am thrilled when somebody asks me for a favour. It feels great to help or to be able to answer a question. Not asking for help means I am refusing others the chance to be helpful, even if they want to be as helpful as I want to be. I think this can be applied to many things in life. You are (not) doing something, saying it's the considerate thing to do. But actually, doing the opposite would be the considerate thing, you're just afraid to do it.

I promised to write 100 posts about anything. And I will do exactly that. Even if I don't know what to write about.